Main points (to make up for the clickbaity title):
Challenge to bring down European EV manufacturing costs
Lower costs to close price gap with China EVs
China EV sales account for 8% of European total through July
Renault’s R5 EV to be 25%-30% cheaper than Scenic/Megane
MUNICH, Sept 4 (Reuters) - Europe’s carmakers have a fight on their hands to produce lower-cost electric vehicles (EVs) and erase China’s lead in developing cheaper, more consumer-friendly models, executives said at Munich’s IAA mobility show.
“We have to close the gap on costs with some Chinese players that started on EVs a generation earlier,” Renault (RENA.PA) CEO Luca de Meo told Reuters at the car show, adding when manufacturing costs decline, prices will also go down.
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EVs are easily.
They are considerably less complicated than ICE cars. And since they’ve been building iPhones and Playstations and TVs for a couple of decades now, they have the expertise to manufacture electrical components which is where they have learned about the E in EVs.
This the real truth. Anyone can make a BEV. It implies nothing when someone does. European car makers can do so if they wanted to. The problem is that people don’t want BEVs. They’re just too expensive and limiting.